Susie Aminian
1-23
1-23M·A·C · 2009

Style Black x M·A·C

My role · Associate Design Director

The tension

A collection about the color black had to feel rebellious, not just monochrome.

What I pushed for

Inspiration from the '90s, Gareth Pugh and rocker kids, carried through hand-painted typography.

What made it mine

One look across the home page, print collateral and store design.

A collection inspired by the colour black · the 90's · Gareth Pugh and rocker kids. Includes home page design · print collaterals · hand painted typography and store design.

Credits ↓All M·A·C work →
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Credits15 frames
Associate Design Director
Susie Aminian
Creative direction
James Gager + Toni Lakis